What Makes a Great Lead Magnet and How to Build a Massive Subscriber Database Faster than your Competitors. Have you ever wondered why some blogs and websites get email addresses pouring into their email database while yours remains stagnant? It’s frustrating, that’s for sure. After all, you’re creating all this amazing content, promoting, engaging, building relationships and getting traffic but your email list still doesn’t seem to get moving. So what is it that these blogs and sites are doing differently? They’re offering their readers a free download to entice them into signing up to their email...

To be or not to be Vegan.....that is the question Hello, from the world of Permacharts! where everything is easy to learn with the right info. Did you know that more and more people are turning to a vegan diet for the health benefits? Increased energy, younger looking skin and a feeling of eternal youth are just some of the claims from enthusiastic plant eaters. Going vegan is easier than ever before with veganism becoming increasingly mainstream as more and more people from all walks of life discover the benefits of living this way. So w...

4 Hot Marketing Trends to Make your Product or Service Rise Above all Others. Every Business Needs More Customers. It doesn't matter if you are a school looking to increase enrolments or a company that wants to remain front and center with your prospects. Every business is looking for that "edge" to stay ahead of the competition and win new customers Using 1 or more of these 4 hot marketing trends will make your product or service rise above all others. 1. Mobile is going to become the center of marketing. From cell phones to smartphones, tablets to wearab...

Techniques on how to study better and retain more information We all know studying and retaining more information is a process that must be learned. But did you know that there are some very sound studying techniques to help you and they don't involve long hours huddled over the textbooks. There are a couple of studying techniques that you should understand. They are the spacing effect and surveying. The spacing effect The easiest way to absorb information is to use the spacing effect, a study technique that researchers have called “one of the mos...

5 Ways To Implement Education-Based Marketing in your Business Here at Permacharts we have been preaching the effectiveness of education-based marketing for decades and finally, the world is listening. When you provide your prospects with valuable information that builds trust and credibility your business begins to turn the corner. Here is a great article from Forbes that outlines our philosophy clearly. Excerpt: Education-based marketing is the sharing of knowledge with the purpose of building trust. It is a strategy that establishes credibility and ...

Why your business should not be ignoring the Student College Market. How massive is the student college market in the US and what is the overall buying power of these influential consumers? We created this infographic to clearly outline that by ignoring this group of consumers you do so at your own peril. Speak to us today about strategies to win at marketing better to students using our quick reference guides as your advertising vehicle.

How Promotional Products Complement and Supplement Marketing Arsenals Nothing breaks the ice like a free gift. But promotional products do more than just introduce businesses; they enhance perceived value. In other words, promotional products reflect positively onto the advertiser by creating strong first impressions and rendering tangible brands. Ultimately, this helps unify campaigns by drawing elements of larger entities into customers’ day-to-day lives. Usability, Durability and Longevity Promotional products inherently possess something called pass-along v...

When you’re stressed or overwhelmed, where is the best place in the world for you to go to relax? Topic #288 is courtesy of Scott Bekrun in The Daily Post. He asks, “When you’re stressed or overwhelmed, where is the best place in the world for you to go to relax? For me, it’s my yoga mat. Yoga is a discipline that combines exercises with relaxation techniques; the intent is to rejuvenate the body and free the mind from tension and fatigue. Yoga means unity or oneness, from the Sanskrit word “yug” (to join). You do not need to be flexible to practice yoga. People with varying levels of fle...

Why Are Acupuncture Points so Important? There are countless debates pertaining to whether the practice of acupuncture really works to treat various ailments. Reports range from incidents of migraine relief to nausea from chemotherapy. There are even studies being conducted on animals. But how can we know for sure that your acupuncturist is hitting the right points? When it comes to alternative medicine, there is no real way for patients to familiarize themselves with the standard of practice for diagnosing and treating problems tha...